This is how to see performance by device and network in Microsoft Ads with AI: connect your Microsoft Ads account to PaidSync.ai, then ask Claude to split my campaign results by device and by network, so you see where the spend earns and where it does not. It only reads and changes no setting.
The segmented report adds the splits that the basic report cannot produce:
get_ms_campaign_segmented_performance returns campaign performance segmented by device, operating system, network, ad distribution, top versus other and bid match type.get_ms_performance gives the overall numbers to compare each segment with.get_ms_campaign_segmented_performance and get_ms_performance only read your account, so you can see performance by device and network as often as you need.
| Tool | What it does |
|---|---|
| get_ms_campaign_segmented_performance | Returns the segmented results |
| get_ms_performance | Gives the baseline |
The two tools are separate on purpose. The basic report feeds the warehouse in one row per campaign and day, while the segmented report cuts the same data many ways, so their totals do not always line up.
These steps use Claude to see performance by device and network in Microsoft Ads. PaidSync.ai also works in ChatGPT, and the prompts are the same.
Register at paidsync.ai and connect Microsoft Ads with Microsoft's own sign-in screen. Use a Microsoft login that can reach the account where you intend to see performance by device and network.
Open Claude's connector directory, add PaidSync.ai and sign in. Ask "list my Microsoft Ads accounts", then pick the account where you will see performance by device and network.
Choose device, operating system or network, one at a time.
Ask for results for that segment next to the overall result.
Use the device bid tool to raise or lower a segment, or exclude a weak network.
Re-run the split after the change and see whether the weak segment's share of spend fell.
Use these two prompts to see performance by device and network in Microsoft Ads, in this order.
get_ms_campaign_segmented_performance and get_ms_performance only read the account, so nothing you do to see performance by device and network edits a campaign.get_ms_campaign_segmented_performance and get_ms_performance work in either. Tokens are encrypted at rest.Every Microsoft Ads tool PaidSync.ai offers is on the Microsoft Ads (Bing Ads) MCP Server page, including the tools used to see performance by device and network.
In Microsoft Advertising you use the segment menu on the campaigns table. With PaidSync.ai, ask Claude for the segment and a comparison.
The segmented report is a different report type with different cuts of the data, so reconcile them with that in mind.
Yes. The tools used here only read, and PaidSync.ai reports on Microsoft Ads in the ChatGPT app as well as in Claude, so you can see performance by device and network there with the same prompt.
A connected Microsoft Ads account and a campaign with traffic on more than one device.
PaidSync.ai is free for 15 tasks a month with no card, enough to see performance by device and network in Microsoft Ads and see the result. Pro starts at $99 a month. See pricing.
PaidSync.ai runs 630+ tools across 14 ad and analytics platforms. Connect your accounts once and use them in the AI assistant you already work in.
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