Microsoft Ads, finally easy.
PaidSync.ai connects Microsoft Advertising to Claude, ChatGPT and Gemini, so your assistant can report, create Search and Performance Max campaigns and make changes you approve. No Azure setup.
Here is how Birdiewick Golf did, Oct 11 to Oct 17.
| Platform | Spend | Conv. | Revenue | ROAS |
|---|---|---|---|---|
 Google Ads | $3,610 | 118 | $13,358 | 3.70 |
 Microsoft Ads | $1,240 | 44 | $4,712 | 3.80 |
 Meta Ads | $890 | 22 | $2,047 | 2.30 |
| Total | $5,740 | 184 | $20,117 | 3.50 |
Created paused campaign Search | Winter glovesFrom ClaudeNot yetPaused ad group Used clubsApproved in the workspaceNot yetAdded 7 negative keywords to Search | Golf ballsFrom ClaudeImproved
Microsoft vs GoogleShare| Platform | Spend | ROAS | CPA |
|---|---|---|---|
| Microsoft Ads | $1,240 | 3.80 | $28 |
| Google Ads | $3,610 | 3.70 | $31 |
update_ms_campaign_budgetfrom
PaidSync.ai- Campaign
- Search | Golf balls
- Change
- Daily budget $45 to $65
Works with the AI assistants you already use.
Build, clean up and report in Microsoft Ads from one chat
Search and Performance Max campaigns, ad groups, keywords and negatives, all with a preview first and no Azure setup.
Example data
Winter gloves launchShareMicrosoft Ads- Type
- Search
- Budget
- $40 a day
- Locations
- United States
- Ad groups
- Added next, each previewed
- Status
- Paused
create_ms_campaignfromPaidSync.ai- Campaign
- Search | Winter gloves
- Status
- Paused, $40 a day
Ad group buildShare| Item | Preview |
|---|---|
| Ad group | Leather gloves |
| Keywords | 5, phrase match |
| Responsive search ad | 12 headlines, 3 descriptions |
| Status | Paused |
create_ms_adgroupfromPaidSync.ai- Ad group
- Leather gloves
- Campaign
- Search | Winter gloves
Search terms checkShare| Search term | Clicks | Cost | Sales |
|---|---|---|---|
| golf jobs near me | 118 | $142 | 0 |
| used golf clubs | 96 | $119 | 0 |
| golf course tee times | 81 | $97 | 0 |
| Total | 295 | $358 | 0 |
add_ms_negative_keywordsfromPaidSync.ai- Campaign
- Search | Golf balls
- Change
- 3 negative keywords, exact match
Weekly checkShare| Campaign | Spend | Sales | Change |
|---|---|---|---|
| Search | Golf balls | $520 | 21 | +18% sales |
| PMax | All products | $460 | 15 | -9% sales |
| Search | Brand | $260 | 8 | Steady |
| Search | Winter gloves | $0 | 0 | Paused, new |
| Total | $1,240 | 44 | +8% sales |
| Agent | Schedule | Watches | Last run |
|---|---|---|---|
| Budget Pacer | Hourly | | Today, 15:00 |
| ROAS Guardian | Daily | | Today, 07:00 |
| Wasted Spend Hunter | Daily | | Today, 07:00 |
| Anomaly Responder | Daily | | Today, 07:00 |
| Creative Fatigue Watcher | Daily | | Today, 07:00 |
| Budget Rebalancer | Weekly | | Today, 08:00 |
| Tag & Tracking Auditor | Weekly |   | Oct 14 |
| GA4 Auditor | Weekly | | Oct 13 |
| Merchant Center Auditor | Monthly |  | Oct 1 |
Pause Search | Used clubsROAS Guardian, waiting for youIts ROAS fell to 0.9 over the last 14 days, under the floor of 2 you set for Microsoft Ads.
- Campaign
- Search | Used clubs
- Change
- Status Active to Paused
Listed in Claude, ChatGPT and GitHub. Approved by the ad platforms you run.
Listed in
Approved by
OpenAISelect Partner
Google Ads APIStandard Access
Google PartnerMeta-approved app
TikTok APIPlatform Partner
LinkedIn-approvedAdvertising API app
Built by Ahmed Ashraf, who led paid media at Scandiweb, a 2025 Google Premier Partner (top 3% of agencies).
10+ years$500M+ in ad budgets$1B+ client revenue.
- 5platforms to build campaigns on
- 630+tools
- 14ad and data platforms
- Freeplan, no card
Why PaidSync.ai for Microsoft Ads
- 152 Microsoft Ads tools72 of them make changes, across campaigns, ad groups, ads, keywords, negatives, targeting, audiences and conversion goals.
- No Azure setupConnect on Microsoft's own sign-in screen. There is no app registration, client ID or redirect address to create.
- Paused until you enableNew campaigns, ad groups, ads and keywords start paused, and every change previews or waits for your confirmation.
- Microsoft next to GoogleOne connection reaches 14 platforms, so you can compare Microsoft Ads with Google Ads, Meta and LinkedIn in one answer.
What PaidSync.ai can and cannot do on Microsoft Ads
What it can do
- Read reports. Campaign, ad group, keyword, search term, conversion, location and audience performance, with spend, clicks, conversions, revenue, CTR, average CPC and ROAS.
- Create campaigns. Search and Performance Max campaigns, paused unless you say otherwise, with a dry-run preview.
- Build inside a campaign. Ad groups, keywords, responsive search ads (3 to 15 headlines, 2 to 4 descriptions) and dynamic search ad targets, paused by default.
- Pause, enable and re-budget. Campaigns and ad groups, with budgets, names and CPC bids.
- Tune targeting. Keyword bids and match types, plus bid adjustments by location, device and audience.
- Clean up and track. Negative keywords and shared lists, website exclusions, audiences, UET tags and conversion goals.
What it cannot do
- Other campaign types. Create Shopping or Audience campaigns in Microsoft Advertising, or import them from Google Ads. PaidSync.ai then builds inside them.
- No bid strategy or label tools. Those stay in Microsoft Advertising.
- One ad type. Responsive search ads are the only ad type it creates or edits.
- No deleting. It cannot delete ads, ad groups or keywords. It pauses them instead.
- Some changes wait for you. Campaign pause, enable and budget changes, shared negative list applies, editorial appeals and offline conversion uploads need your explicit confirmation.
How it works in three steps
Nothing to install and no developer setup. Connect once and run your first report in minutes.
Add PaidSync.ai to your AI assistant
Add it from Claude's connector directory or the ChatGPT app, or paste the address below into any assistant that lets you add a connector.
https://mcp.paidsync.ai/mcpSign in with Microsoft
Ask it to connect Microsoft Ads and sign in on Microsoft's own screen. There is no Azure app registration, client ID or redirect address.
Pick the account, then ask
Ask it to list your Microsoft Ads accounts and set the one you name as active. Connecting and picking an account use none of your tasks.
Microsoft Ads in each assistant
- Microsoft Ads with ClaudeAdd PaidSync.ai from Claude's connector directory, sign in and connect Microsoft Advertising. It works on every Claude plan, including Free.
Microsoft Ads with ChatGPTAdd PaidSync.ai to ChatGPT, sign in, then pull reports and create campaigns from the chat.- All setup guidesEvery AI assistant and every ad platform, step by step.
Cheaper than an agency. Faster than a freelancer.
Start free. Scale with your team. Cancel anytime.
- No credit card needed
- No time limit
- MCP read and write access
- API access
- Claude, ChatGPT and any agent
- 15 tasks a month
- All 14 ad platforms
- Full analysis suite, 630+ tools
- Upgrade anytime
- 600 tasks a month
- 1 seat
- MCP read and write access
- API access
- Claude, ChatGPT and any agent
- Everything in Free, plus
- Top ChatGPT and Claude models
- Cloud agents on your schedule, hourly to monthly
- PMax insights on every platform
- Wasted spend alerts
- Anomaly detection
- Unlimited ad accounts
- Up to 10 brand spaces
- 5 seats
- 6,000 shared tasks a month
- MCP read and write access
- API access
- Claude, ChatGPT and any agent
- Everything in Pro, plus
- Unlimited access to every feature
- One shared task pool
- Admin controls
- Unlimited brand spaces
- Client report sharing
- Cloud agents for the whole team
- Priority email support
- Full campaign management
- Custom agents for your process
- Dedicated success manager
- Advanced systems in your workflow
- SSO and DPA on request
Talk to sales
Tell us about your setup. We'll get back within 1 business day.
Frequently asked questions
Do I need an Azure app registration?
No. You add PaidSync.ai to your assistant, sign in and connect Microsoft Advertising on Microsoft's own sign-in screen. There is no app registration, client ID or redirect address to create.
Which Microsoft Ads campaign types can it create?
Search and Performance Max campaigns, paused unless you say otherwise and as a dry-run preview by default. Create other campaign types in Microsoft Advertising, or bring them over with Microsoft's Google Import. Inside a campaign it adds ad groups, responsive search ads, keywords and dynamic search ad targets.
What can it change on campaigns that already run?
It pauses and enables campaigns, changes budgets and bids, manages negative keywords, targeting and audiences, and runs Microsoft's own experiments. Responsive search ads are the only ad type it creates or changes.
Is it safe to give an AI write access to Microsoft Ads?
Every change either shows a preview by default or waits for your explicit confirmation, and new campaigns, ad groups, ads and keywords start paused. Deletes, removals, campaign pause, enable and budget changes, and offline conversion uploads always wait for you. Your assistant's own approval prompt is a second check you control, so keep it on for tools that change ads.
Is there an official Microsoft Ads MCP server?
Yes. Microsoft Advertising's setup guide on Microsoft Learn, last updated 18 September 2026 and checked on 16 October 2026, says: "Before connecting an AI client, you must create an AAD application registration and configure the required authentication settings." PaidSync.ai is the option for people who want to sign in and start.
Is it free?
You can start free. The Free plan includes 15 tasks a month with no credit card and no time limit. Paid plans add more tasks and seats, and every plan includes all 14 platforms. A task is one request from your AI assistant to PaidSync.ai. The pricing section above has the plans.
Start running Microsoft Ads from chat.
Connect once, then ask in plain words.