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How to Add Callout Extensions in Google Ads With AI

Founder written
Author: Ahmed Ashraf|4 min read|Updated October 24, 2026
$1B+ ad revenue generated $500M+ managed Ex-Scandiweb paid media lead 630+ MCP tools

To add callout extensions in Google Ads with Claude or ChatGPT, connect your Google Ads account to PaidSync.ai and ask the assistant to add callout extensions, which show short selling points such as free shipping under your ad. You can attach callouts to one campaign or to the whole account. Each callout is capped at 25 characters, and PaidSync.ai previews the change before it is applied.

Which Tools Do the Work

Callouts are short, non-clickable phrases that sit under your ad text, such as "Free Shipping" or "24/7 Support". PaidSync.ai has two tools for them, one for a single campaign and one for the whole account:

list_account_extensions only reads your account. add_callout_extensions and add_account_callout_extensions change it.

How the Workflow Is Built

ToolWhat it does
add_callout_extensionsAdds callouts to the campaign you named
add_account_callout_extensionsAdds callouts that apply to every campaign in the account
list_account_extensionsReads the account-level extensions that already exist

Pick the level on purpose. Account-level callouts show wherever no campaign-level callouts are set, so a short list of true claims works there, while a campaign-specific offer belongs on the campaign. Keep every callout under 25 characters or Google will reject it.

How to Add Callout Extensions in Google Ads With Claude in 5 Steps

These steps use Claude to add callout extensions. PaidSync.ai also works in ChatGPT, and the prompts are the same.

1

Connect Google Ads to PaidSync.ai

Create a free account at paidsync.ai and approve Google Ads on Google's own sign-in screen. You do not need a developer token or a Google Cloud project, only a login with access to the account where you will add callout extensions.

2

Add PaidSync.ai to Claude

Open Claude's connector directory, add PaidSync.ai and sign in. Ask "list my Google Ads accounts", then pick the account where you will add callout extensions.

3

Read what already exists

Ask "List my account-level extensions and my campaign callouts." You see the callouts already running before you add more.

4

Draft the callouts

Give the assistant five to six short claims you can back up, such as free returns or same day dispatch, and say whether they go on one campaign or the account.

5

Add and review

Ask the assistant to add them with the matching tool. It returns a preview with each callout and its level. Approve it and read the extension list again.

How to Check the Result

Read the extension list again after approval and check that each callout appears at the level you chose. A callout that does not show in the ad can still be under Google review.

Use these two prompts to add callout extensions, in this order.

"Add the callouts Free Shipping, 24/7 Support and No Contract to my Brand Search campaign."
Comes back as a preview before it is applied.
"Add Free Returns and Price Match Promise as account-level callouts."
Comes back as a preview before it is applied.

How PaidSync.ai Protects You

Every Google Ads tool PaidSync.ai offers is on the Google Ads MCP server page, including the tools used to add callout extensions.

Frequently Asked Questions

How do I add callout extensions in Google Ads?

Open Ads and assets in Google Ads, create a callout asset and link it to a campaign or the account. With PaidSync.ai, ask Claude or ChatGPT to add the callouts you listed and it previews them first.

What is the character limit for a callout?

Each callout can be up to 25 characters, which the tool states in its own input description. Longer text is rejected.

Can ChatGPT add callout extensions in Google Ads?

Yes. PaidSync.ai connects Google Ads to ChatGPT and to Claude, and the same tools run in both, so you can ask it to add callout extensions the same way you would in Claude.

What do I need before I add callout extensions?

A connected Google Ads account and the callout text, with each callout at 25 characters or fewer. For a campaign-level callout you also need the campaign. Account-level callouts need no campaign.

How much does it cost?

PaidSync.ai is free for 15 tasks a month with no card, enough to add callout extensions and see the result. Pro starts at $99 a month. See pricing.

How to Add Sitelinks in Google Ads With AI→ How to Add Structured Snippets in Google Ads With AI→ How to Add a Call Extension in Google Ads With AI→ Google Ads MCP Server with Full Write Access→

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