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How to Create a Conversion Value Rule in Google Ads With AI

Founder written
Author: Ahmed Ashraf|4 min read|Updated October 24, 2026
$1B+ ad revenue generated $500M+ managed Ex-Scandiweb paid media lead 630+ MCP tools

To create a conversion value rule in Google Ads with Claude or ChatGPT, connect your Google Ads account to PaidSync.ai and ask the assistant to create a conversion value rule, which raises the value of conversions from a device, audience or place. You choose to add an amount or multiply, and the condition. The rule is previewed before it is created.

Which Tools Do the Work

Not every conversion is worth the same. A value rule tells bidding that some are worth more:

list_conversion_value_rules only reads your account. create_conversion_value_rule changes it.

How the Workflow Is Built

ToolWhat it does
list_conversion_value_rulesShows existing rules
create_conversion_value_ruleWrites the rule

Use it when you know the difference in value, for example mobile leads that close less often. It adjusts the value bidding sees, not the revenue reported by your system, so keep your own reporting separate.

How to Create a Conversion Value Rule in Google Ads With Claude in 5 Steps

These steps use Claude to create a conversion value rule. PaidSync.ai also works in ChatGPT, and the prompts are the same.

1

Connect Google Ads to PaidSync.ai

Register at paidsync.ai and connect Google Ads with Google's own sign-in screen. It needs no developer token and no Google Cloud project. Pick the Google login that manages the account you will create a conversion value rule in.

2

Add PaidSync.ai to Claude

Open Claude's connector directory, add PaidSync.ai and sign in. Ask "list my Google Ads accounts", then pick the account where you will create a conversion value rule.

3

Decide the difference

Work out how much more or less a conversion is worth under a condition, using your own sales data.

4

Define the rule

Pick add or multiply, the value, and the device, audience or location condition.

5

Create it

Ask the assistant to run create_conversion_value_rule. Approve the preview and list the rules again.

How to Check the Result

List the rules and confirm the new one. Watch the conversion value column for the affected segment to see the adjustment applied.

Use these two prompts to create a conversion value rule, in this order.

"List my conversion value rules."
Reads your account and changes nothing.
"Create a conversion value rule that multiplies conversion value by 1.5 for visitors on my High Value Customers list."
Comes back as a preview before it is applied.

How PaidSync.ai Protects You

Every Google Ads tool PaidSync.ai offers is on the Google Ads MCP server page, including the tools used to create a conversion value rule.

Frequently Asked Questions

How do I create a conversion value rule in Google Ads?

In Google Ads, open conversion value rules under goals and create one with a condition. With PaidSync.ai, ask Claude or ChatGPT to create it, and it previews the rule first.

Can I add a flat amount?

Yes. The operation can be ADD, which adds a fixed amount, or MULTIPLY, which scales the value.

Can ChatGPT create a conversion value rule in Google Ads?

Yes. PaidSync.ai connects Google Ads to ChatGPT and to Claude, and the same tools run in both, so you can ask it to create a conversion value rule the same way you would in Claude.

What do I need before I create a conversion value rule?

A connected Google Ads account, an operation of add or multiply, a value, and at least one condition.

How much does it cost?

PaidSync.ai is free for 15 tasks a month with no card, enough to create a conversion value rule and see the result. Pro starts at $99 a month. See pricing.

How to Set Campaign Conversion Goals in Google Ads With AI→ How to Upload Offline Conversions in Google Ads With AI→ How to Change a Bidding Strategy in Google Ads With AI→ Google Ads MCP Server with Full Write Access→

PaidSync.ai runs 630+ tools across 14 ad and analytics platforms. Connect your accounts once and use them in the AI assistant you already work in.

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