This is how to create a responsive search ad in Microsoft Ads with AI: connect your Microsoft Ads account to PaidSync.ai, then ask Claude to create a responsive search ad from my headlines and descriptions, after checking the ad group can hold one. The tool refuses rather than guesses, so a wrong ad group type is caught before anything is sent.
A responsive search ad is built from 3 to 15 headlines and 2 to 4 descriptions. Claude checks the ad group first:
list_ms_adgroups confirms the ad group exists and shows its type.list_ms_ads lists the ads already in the ad group.add_ms_responsive_search_ad creates one responsive search ad with the final URLs, display paths and tracking, after checks on the ad group type and its current ad count.list_ms_adgroups and list_ms_ads only read your account. add_ms_responsive_search_ad changes it. Claude calls these to create a responsive search ad.
| Tool | What it does |
|---|---|
| list_ms_adgroups | Checks the ad group |
| list_ms_ads | Shows existing ads |
| add_ms_responsive_search_ad | Creates the ad after the preview |
Responsive search ads only work in a standard search ad group. The tool reads the ad group type and refuses when it cannot confirm it, rather than assuming. Write headlines that stand alone, because the ad mixes them.
These steps use Claude to create a responsive search ad in Microsoft Ads. In the ChatGPT app PaidSync.ai is report-only for Microsoft Ads, so the change itself runs in Claude or another MCP client.
Sign up at paidsync.ai, then connect Microsoft Ads on Microsoft's own sign-in screen. Use a Microsoft login that can reach the account where you want to create a responsive search ad.
Install PaidSync.ai from Claude's connector directory and sign in. Ask "list my Microsoft Ads accounts" and select the account to create a responsive search ad in.
List the ad groups and ads to confirm the type and the existing ads.
Prepare at least three headlines, two descriptions and the final URL, and optional display paths.
Read the checks in the dry run, confirm, and then check the read-back.
List the ads in the ad group and confirm the new one shows all headlines and descriptions, then watch its editorial status.
Use these two prompts to create a responsive search ad in Microsoft Ads, in this order.
list_ms_adgroups and list_ms_ads only read your account, so the lookup before you create a responsive search ad changes nothing.add_ms_responsive_search_ad runs as a preview by default, so you see the change before it is applied when you create a responsive search ad.add_ms_responsive_search_ad runs to create a responsive search ad.add_ms_responsive_search_ad runs in Claude or another MCP client when you create a responsive search ad. Tokens are encrypted at rest.Every Microsoft Ads tool PaidSync.ai offers is on the Microsoft Ads (Bing Ads) MCP Server page, including the tools used to create a responsive search ad.
In Microsoft Advertising you add an ad inside the ad group. With PaidSync.ai, give Claude the copy and approve the preview.
Between 3 and 15 headlines and between 2 and 4 descriptions.
Not to create a responsive search ad itself. In the ChatGPT app PaidSync.ai reads and reports on Microsoft Ads but is report-only, so run the change in Claude or another MCP client. ChatGPT can still read the account first.
A connected Microsoft Ads account, a standard search ad group and your headlines, descriptions and landing page.
PaidSync.ai is free for 15 tasks a month with no card, enough to create a responsive search ad in Microsoft Ads and see the result. Pro starts at $99 a month. See pricing.
PaidSync.ai runs 630+ tools across 14 ad and analytics platforms. Connect your accounts once and use them in the AI assistant you already work in.
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