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How to Add Keywords in Google Ads With AI

Founder written
Author: Ahmed Ashraf|4 min read|Updated October 24, 2026
$1B+ ad revenue generated $500M+ managed Ex-Scandiweb paid media lead 630+ MCP tools

To add keywords in Google Ads with Claude or ChatGPT, connect your Google Ads account to PaidSync.ai and ask the assistant to add keywords to an ad group with a match type for each, which puts them live in that ad group. Each keyword takes a match type of exact, phrase or broad. PaidSync.ai previews the list before it is added.

Which Tools Do the Work

Keywords decide which searches can trigger an ad group. Claude can research ideas, check what the ad group already has, and add the ones you approve:

research_keywords and list_keywords only read your account. add_keywords changes it.

How the Workflow Is Built

ToolWhat it does
research_keywordsReturns volume and bid estimates for your ideas
list_keywordsShows the keywords already in the ad group
add_keywordsWrites the approved keywords to the ad group

Match type changes who sees your ad. Exact is the tightest, phrase allows extra words around the meaning, and broad reaches furthest. For a new ad group, many advertisers start with exact and phrase, then widen once the search terms report shows what converts.

How to Add Keywords in Google Ads With Claude in 5 Steps

These steps use Claude to add keywords. PaidSync.ai also works in ChatGPT, and the prompts are the same.

1

Connect Google Ads to PaidSync.ai

Register at paidsync.ai and connect Google Ads with Google's own sign-in screen. It needs no developer token and no Google Cloud project. Pick the Google login that manages the account you will add keywords in.

2

Add PaidSync.ai to Claude

Install PaidSync.ai from Claude's connector directory and sign in. Ask "list my Google Ads accounts" and select the account to add keywords in.

3

Read what the ad group has

Ask for the keywords already in the ad group so you do not add a duplicate or compete with an existing one.

4

Research and choose

Ask the assistant to research your seed phrases and shortlist the ones with real volume. Decide the match type for each.

5

Add them

Ask it to run add_keywords on the ad group. It returns a preview with every keyword and match type. Approve it and read the list back.

How to Check the Result

List the keywords in the ad group again and check each one and its match type. After a week, run the search terms report to see what the new keywords actually matched.

Use these two prompts to add keywords, in this order.

"List the keywords in my Emergency Repair ad group with their match type and quality score."
Reads your account and changes nothing.
"Add the keywords boiler repair madrid as exact and emergency boiler repair as phrase to the Emergency Repair ad group."
Comes back as a preview before it is applied.

How PaidSync.ai Protects You

Every Google Ads tool PaidSync.ai offers is on the Google Ads MCP server page, including the tools used to add keywords.

Frequently Asked Questions

How do I add keywords in Google Ads?

In Google Ads, open the ad group, go to keywords and add them with their match types. With PaidSync.ai, ask Claude or ChatGPT to add your list and it previews it first.

Which match types are supported?

The tool supports EXACT, PHRASE and BROAD, and each keyword in the list carries its own match type.

Can ChatGPT add keywords in Google Ads?

Yes. PaidSync.ai connects Google Ads to ChatGPT and to Claude, and the same tools run in both, so you can ask it to add keywords the same way you would in Claude.

What do I need before I add keywords?

A connected Google Ads account, the ad group and the keywords with a match type for each.

How much does it cost?

PaidSync.ai is free for 15 tasks a month with no card, enough to add keywords and see the result. Pro starts at $99 a month. See pricing.

How to Research Keywords in Google Ads With AI→ How to Create an Ad Group in Google Ads With AI→ How to Check Keyword Performance in Google Ads With AI→ Google Ads MCP Server with Full Write Access→

PaidSync.ai runs 630+ tools across 14 ad and analytics platforms. Connect your accounts once and use them in the AI assistant you already work in.

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