PaidSync>Blog>How to Set Location Bid Adjustments in Google Ads With AI

How to Set Location Bid Adjustments in Google Ads With AI

Founder written
Author: Ahmed Ashraf|4 min read|Updated October 24, 2026
$1B+ ad revenue generated $500M+ managed Ex-Scandiweb paid media lead 630+ MCP tools

To set location bid adjustments in Google Ads with Claude or ChatGPT, connect your Google Ads account to PaidSync.ai and ask the assistant to set a bid adjustment for a location, which raises or lowers your bid there. A modifier of 0.5 halves the bid and 1.5 adds 50 percent. This never excludes a location, so use geo targeting for that.

Which Tools Do the Work

Location bid adjustments let you pay more in places that convert and less in places that do not. Claude finds the place, then sets the modifier:

search_geo_targets only reads your account. set_location_bid_adjustment changes it.

How the Workflow Is Built

ToolWhat it does
search_geo_targetsTurns a place name into an ID
set_location_bid_adjustmentWrites the modifier

The valid range is 0.1 to 10.0, which is Google's limit. The tool never excludes a location. To stop showing ads somewhere, use the geo targeting tools to exclude it instead.

How to Set Location Bid Adjustments in Google Ads With Claude in 5 Steps

These steps use Claude to set location bid adjustments. PaidSync.ai also works in ChatGPT, and the prompts are the same.

1

Connect Google Ads to PaidSync.ai

Sign up at paidsync.ai, then connect Google Ads on Google's own sign-in screen. There is no developer token and no Google Cloud project. Use the Google login that has access to the account where you want to set location bid adjustments.

2

Add PaidSync.ai to Claude

Open Claude's connector directory, add PaidSync.ai and sign in. Ask "list my Google Ads accounts", then pick the account where you will set location bid adjustments.

3

Find the location ID

Ask the assistant to search for the city or region and show the match.

4

Choose the modifier

Decide the change, such as 1.25 for a strong city and 0.8 for a weak one.

5

Apply and check

Ask it to run set_location_bid_adjustment. Approve the preview and read the campaign targeting back.

How to Check the Result

Compare cost per conversion by location after a couple of weeks and tune the modifier. Avoid changing many locations at once.

Use these two prompts to set location bid adjustments, in this order.

"Find the location ID for Barcelona, Spain."
Reads your account and changes nothing.
"Set a bid adjustment of 1.25 for Barcelona on my campaign Lead Gen Spain and show the preview."
Comes back as a preview before it is applied.

How PaidSync.ai Protects You

Every Google Ads tool PaidSync.ai offers is on the Google Ads MCP server page, including the tools used to set location bid adjustments.

Frequently Asked Questions

How do I set location bid adjustments in Google Ads?

In Google Ads, open the campaign locations and set a bid adjustment for a place. With PaidSync.ai, ask Claude or ChatGPT to set it by place name, and it previews the change first.

Can a location bid adjustment exclude a place?

No. The lowest value is 0.1. To stop ads in a place, exclude that location with geo targeting.

Can ChatGPT set location bid adjustments in Google Ads?

Yes. PaidSync.ai connects Google Ads to ChatGPT and to Claude, and the same tools run in both, so you can ask it to set location bid adjustments the same way you would in Claude.

What do I need before I set location bid adjustments?

A connected Google Ads account, the campaign, a location and a modifier from 0.1 to 10.

How much does it cost?

PaidSync.ai is free for 15 tasks a month with no card, enough to set location bid adjustments and see the result. Pro starts at $99 a month. See pricing.

How to Set Geo Targeting in Google Ads With AI→ How to Set Device Bid Adjustments in Google Ads With AI→ How to Set an Ad Schedule in Google Ads With AI→ Google Ads MCP Server with Full Write Access→

PaidSync.ai runs 630+ tools across 14 ad and analytics platforms. Connect your accounts once and use them in the AI assistant you already work in.

Get Started Free Book a Demo